I've got some exciting news to share with you that will give you a fresh perspective on Amazon's top segment. ๐ย
Want to know what it is?ย
Keep reading! ๐
๐ฐ Prepare for the Future, Not the Past
Here's a breakdown of all the progress and updates you need to know.ย
๐ E-commerce: E-commerce makes up Amazon's bread and butter and it's still maintaining a large lead, with about 49.1% of all U.S. e-commerce. ๐ Amazon invested in delivery networks, artificial intelligence, and third-party funnels to strengthen its e-commerce capabilities. With AI, Amazon can match customer preferences better than others, plan inventory more effectively leading to improved margins, and its exposure to more customers provides more data and better results.
๐ AWS: After a slowdown in sales growth, Amazon Web Services (AWS) remained flat sequentially at 12% growth in Q3. There were signs that the moderation in spending from clients is starting to turn around and large deals that won't show up until Q4 are meaningfully higher than the total reported deal volume from Q3. Customers demand a system that recognizes unique coding, and AWS delivers that through its newly launched Code Whisperer program.
๐ Advertising: Advertising was the fastest-growing segment in Q3, increasing 25% YoY. Amazon remains one of the top mediums for reaching customers when they're already looking to shop and improved machine learning models match ads to customer searches, resulting in better profitability.
๐ก The Trick Question!
The best part? ๐ก Amazon's progress spans all its business segments, so it's hard to say which is the one to watch right now.
๐คซ The Secret Weapon?
Amazon's segment of "other," which includes co-branded credit cards and healthcare, among others, posted a slight decline of 2%. Despite being Amazon's highest-growing category for several quarters, management didn't address it, but gave a positive update on healthcare. While it's a small piece of the pie, it's worth keeping an eye on this category.
โ Keep an Eye on Amazon's Ongoing Growth Story
In conclusion, Amazon demonstrated progress in all its business segments, and as e-commerce owners, it will be interesting to see how it all plays out.
The continued growth story of Amazon is something worth exploring ๐
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So far Amazon has it all, software, hardware and marketing. Noone gonna bit him, which is scary but if you can not win the fight might be better to join or at least learn from the master ;-).