How to Quickly and Easily Increase Your Conversion Rates and Sales Using CPQ
CPQ, or Configure, Price, Quote, is a powerful tool that can help your e-commerce business increase conversion rates and streamline your sales funnels.
In this guide to CPQ for e-commerce, I’ll explain what CPQ is and how it can benefit your business.
How to use CPQ for the 7-step sales process.
CPQ software is designed to simplify the sales process by automating product configuration, pricing, and quotes.
This can be especially valuable if you offer a wide range of products with various options, configurations, and pricing tiers.
Let’s go through it, step by step.
Step 1: Prospecting
During the prospecting phase, CPQ can provide potential customers with accurate pricing information and configure products to their specific needs. By using CPQ to streamline the prospecting process, you can improve the customer experience and increase the likelihood of a sale.
Step 2: Preparation
During the preparation phase, CPQ can generate accurate quotes based on customer needs and preferences. By automating the quoting process, you can reduce errors and ensure that quotes are consistent and precise.
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