The Best E-Commerce Products To Sell & All The Tips You Need To Have A Successful Launch
In recent years, the world of e-commerce has seen exponential growth.
Also, according to a study conducted by McKinsey, customers appreciate a diverse range of products from online retailers. The study found that adding new products can boost customer engagement by up to 30%.
In addition, statistics show that regularly adding new products to an e-commerce store's inventory can directly impact sales growth. Research by eMarketer reveals that online retailers continuously introducing new products experience an average 20% increase in conversion rates.
In this substack, I will discuss the most popular e-commerce products for a new product launch and the steps to take to launch your new products successfully.
The most popular e-commerce products to consider for your new product launch
Home Improvement Products: As more people continue working and learning from home, the demand for products such as smart home devices, office equipment, and furniture has increased, according to a report by Technavio, the global home improvement products market is expected to grow by $269.70 billion between 2022-2026 at a CAGR of over 6%.
Health and Wellness Products: The sales of health and wellness products have significantly increased in recent years. According to a report by Statista, the global wellness economy was worth $4.5 trillion in 2020 and is expected to continue to grow. This includes fitness equipment, supplements, food, and natural beauty products.
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